In a fiery press conference, prominent journalist Iftikhar Ahmed criticized the media for its erratic treatment of public figures. He remarked, “Aik din aap sar pe bitha lety ho, doosray din utar dety ho,” reflecting on how swiftly the media can elevate individuals to fame only to later bring them down with harsh criticism.
Ahmed emphasized the need for ethical journalism, calling out the sensationalism that often dominates news coverage. He urged media professionals to adopt a more balanced approach, focusing on responsible reporting rather than chasing headlines.
His comments resonated with many, sparking discussions about the impact of media narratives on public perception and the responsibility that comes with the power of the press. As the debate on media ethics continues, Ahmed’s words serve as a reminder of the crucial role journalists play in shaping society’s views.