In recent weeks, Teem Cola has emerged as a topic of intrigue in Pakistan, thanks to its new marketing push emphasizing its local production. However, amidst the buzz surrounding its nostalgic branding, doubts have surfaced among netizens regarding its true origins.
Teem, a soft drink originally introduced by PepsiCo back in 1959, enjoyed a significant presence but was later discontinued in the United States and Canada by 1984. Despite its phased withdrawal from these markets, Teem continued to be available in various countries worldwide.
The resurgence of Teem Cola in Pakistan under a “Made in Pakistan” banner has sparked a wave of curiosity among consumers. Many are questioning whether this local iteration is directly linked to the original product or associated with a larger international brand.
The confusion stems from Teem’s historical ties to PepsiCo and its previous global presence, contrasting with its current local branding strategy. This discrepancy has prompted discussions online, with consumers seeking clarity about the beverage’s production and ownership in Pakistan.
As Teem Cola gains traction in the Pakistani market, the debate surrounding its origins underscores the complexities of global branding and local marketing strategies in the beverage industry.