Apple is reportedly working on a new home tabletop robot, with recent reports suggesting a price point around $1,000 (£780 / AU$1,514). According to Bloomberg, the project is being led by Kevin Lynch, the former Apple Watch mastermind. While Apple has not confirmed the rumors, insiders suggest that the robot could feature a design reminiscent of the classic iMac G3, with a thin, articulated arm that responds to commands via Siri or Apple Intelligence.
Despite the buzz, skepticism remains about the project’s viability. Similar to Apple’s now-abandoned car project, this robot endeavor, rumored to be code-named Project J595, faces significant challenges. Robotics is a tough industry, and many question whether Apple can succeed where others have failed.
The key to success may lie in the pricing strategy. With Apple’s Vision Pro mixed-reality headset priced at $3,500, affordability could be a hurdle. A more reasonably priced robot, perhaps around $499 (£389 / AU$756), might have a better chance of capturing consumer interest.
For now, the future of Apple’s robot remains uncertain, with many wondering whether it will become a revolutionary product or end up alongside other shelved projects like the Apple Car.