The government of Dubai has revealed an extensive plan to bolster content creators by providing them with substantial financial and moral support, aiming to elevate the UAE’s influential global media presence.
Vice President and Ruler of Dubai, Sheikh Muhammad bin Rashid, disclosed the comprehensive initiative, unveiling a remarkable AED150 million ($40 million) fund grant specifically dedicated to supporting influencers and content creators. This strategic move is designed to transform the digital media sector and solidify Dubai’s position as a hub for technology and digital innovation.
The ambitious project outlines the coverage of content publication expenses and the provision of dedicated headquarters equipped with state-of-the-art facilities for content creators. This government-backed initiative is set to create a conducive environment for fostering creativity and innovation within the digital content landscape.
The announcement was made during a summit that brought together thousands of influencers and content creators, featuring over 3,000 attendees, 100 speakers, and more than 300 companies. This grand gathering served as the perfect platform to share the government’s vision and commitment to investing in creative talents, thereby nurturing the digital industry.
Highlighting the importance of embracing novel communication channels, Sheikh Mohammed emphasized that “Impactful media” not only reflects the past but also serves as inspiration for the future. The visionary leader’s commitment to this endeavor is further solidified by the allocation of funds to train new individuals in utilizing digital media effectively.
The government’s move underscores Dubai’s dedication to supporting and cultivating local talents, fostering a dynamic and vibrant digital ecosystem. With this initiative, Dubai aspires to position itself as a global leader in technology and digital media, contributing significantly to the growth and innovation in these rapidly evolving sectors.