In a bold move to mark a new era in its evolution, Google has unveiled a redesigned logo—its first major visual change in a decade. The updated logo features a sleeker, more minimalist typeface, with subtle nods to its classic colors, while emphasizing modernity and digital accessibility.
The tech giant revealed the change early Tuesday morning across its homepage and core apps, catching millions of users by surprise. The new design retains Google’s iconic blue, red, yellow, and green hues but opts for flatter, more streamlined lettering. The font has shifted from the familiar Product Sans to a newly developed typeface called “Google Nova,” designed to enhance readability across devices and screen sizes.
“We wanted a logo that’s as dynamic as the products we build,” said Google CEO Sundar Pichai during a virtual press event. “This redesign reflects our commitment to simplicity, speed, and clarity in the AI-first era.”
The logo update comes amid a broader rebranding effort as Google doubles down on artificial intelligence and integrates generative technologies across its services. Alongside the logo, the company introduced revamped icons for key apps such as Gmail, Maps, and Google Drive, all aligned with the new design language.
Reactions to the new logo have been mixed on social media. Some praised it as a “clean and contemporary refresh,” while others expressed nostalgia for the familiar curves of the old design.
This marks the fifth major logo change in Google’s history since its founding in 1998. The previous update, in 2015, introduced a sans-serif font and signaled a shift toward mobile and cross-platform design. The latest evolution, according to the company, aims to represent its future vision—intelligent, helpful, and ubiquitous.
Users worldwide can expect to see the new branding rolled out across all Google platforms starting today.